How Core Web Vitals Affect SEO (And How to Improve Them)

How Core Web Vitals Affect SEO (And How to Improve Them)

Harshit has an interesting tech blog with excellent content. He has worked on meta descriptions, backlink building, and SEO. However, his rankings have not changed in spite of all of this. What's the matter?

When Harshit tests the speed of his website, he finds red flags in his Core Web Vitals, such as a bouncy layout, a slow FID, and a high LCP. Previously unaware of these, he now understands that Core Web Vitals SEO is the crucial component.

Let's go over what Core Web Vitals are, how they affect your SEO, and how to improve them if you're in a similar situation.

What Are the Core Web Vitals?

Google utilizes a set of performance measures called Core Web Vitals to determine how well users are actually interacting with your website. These measurements have a direct impact on search rankings and are a component of Google’s Page Experience.

The three primary metrics are:

  • Largest Contentful Paint (LCP): Shows how long it takes for the largest element that is visible to load.
  • FID (First Input Delay): Measures the time between a user's first interaction and your website's response
  • CLS (Cumulative Layout Shift): Identifies abnormal layout changes while a page loads.

These three are essential for improving customer happiness and website performance: LCP, FID, and CLS.

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Why SEO Is Important for Core Web Vitals

When Google notices that your website is loading slowly or shifting around, it guesses that users are having a negative experience. This leads to lower ranks.

Your visibility is affected by basic web vitals SEO in the following ways:

  •  Better scores result in quicker websites and fewer bounce rates.
  • Google sees them as a ranking indication, particularly for mobile searches.
  • They affect how people interact, how long they stay, and how likely they are to convert.

 

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How to Make Core Web Vitals Better

Let's break it into practical solutions according to each metric. Your mobile-friendly website's SEO and general technical SEO health will both benefit from these, in addition to improving your core web vitals.

1. Improved LCP (Largest Contentful Paint)

Goal: Rapidly load the primary content.

Solutions:

  • Use free programs such as to reduce the size of huge photos.
  • Instead of JPEG or PNG, use WebP.
  • Reduce the number of scripts that block the rendering process.
  • For photos that will not be visible immediately, use slow loading instead.

2. Reduces FID (First Input Delay).

Goal: Make your website react to human input.

Solutions:

  • Reduce the amount of JavaScript.
  • Use the cache in your browser.
  • Put non-essential scripts on hold.
  • If frameworks are being used, use code separation.

3. Reduce CLS (Cumulative Layout Shift)

Goal: Prevent the page from moving while it loads.

Solutions:

  • Always set the image's dimensions (width + height).
  • Avoid placing dynamic content above established content.
  • To prevent font jumps, use font-display.

Tools for evaluating Essential Web Elements

You must identify the problems before you can make any improvements. Here's how:

  • PageSpeed Insights: View your LCP, FID, and CLS scores.
  • Google Search Console: Real-world user data.
  • Lighthouse: A lab test tool in Chrome DevTools.
  • Web.dev: Provides suggestions for enhancement.
  • GTmetrix: Excellent for waterfall analysis and website speed testing.

Real Impact: Harshit's Comeback

Back to Harshit. He conducted another website speed test after applying the previously mentioned modifications. His LCP decreased from 5s to 2.1s, CLS steadied, and FID became nearly immediate.

In 3 weeks:

  • The bounce rate decreased by 22%.
  • The average session duration increased.
  • His blog began ranking on page one for several keywords.

When core web vitals SEO is used, that is the true power of website performance optimization.

Summary: Key Points to Remember

  • Essential Web Elements SEO is now required and not optional.
  • Improve your site's user experience by focusing on LCP, FID, and CLS.
  • Track and resolve problems with free tools.
  • Prioritize responsiveness, stability, and speed.
  • Don't ignore mobile friendly website SEO; it's even more important now.

Can't Handle This by Yourself?

It can be challenging to improve Core Web Vitals, but you don't have to do it alone. At The Social Stack, we use a combination of real-time audits, technical SEO tools, and human advice to assist companies like yours improve performance.

Together, we can improve your site's speed, functionality, and ranking.